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Stimulating Commerce in Sarasota with a New Twist on Business Networking

| Mary Unger | ,

If you are starting a new business, stop looking for cash or seed money and start bartering. Not like, trading your piano for a computer, as in one-to-one trading. Start trading with a barter currency. By joining a third-party bartering organization, such as International Barter Exchange (IBE) in Sarasota, FL, you barter dollars can get you an office, a paint job, and, yes, that computer.  The “Third-Party Barter Companies” also serve as a Business Networking Group  when the get you connected with other Sarasota Businesses to “pay” for their services with the “Trade Dollars” that you accumulate within the network.  That can turn out to be a great way to get new customers that would otherwise never find you.   The Barter System also helps to improve efficiency and cash flow.  It has been said that “barter is smart business and that is why smart businesses barter.”

When putting together a business plan, include bartering as a marketing tool, where members of your bartering exchange get exposure to your business. Not only do members see your business, but the bartering exchange trade coordinators search for connections where your product/service benefits another member. That introduction leads to trades that can open doors to your new customers. Many barter network members appreciates the role of the barter exchange trade coordinators because they continue to bring new members into their barter network, which gives their businesses a constant flow of new opportunities for trading.

IBE Barter is locally owned and proudly Serving local businesses throughout the entire Suncoast Region including the following communities:

Sarasota FL | Siesta Key FL | Vamo FL | Osprey FL | Nokomis FL | Venice FL | North Port FL | Lakewood Ranch FL | Bradenton FL | St. Petersburg FL | Clearwater FL | Tampa FL |

Sarasota Business Networking Groups help startup company’s

At the onset of business planning, your business may need a brick and mortar facility; window coverings; tile floors; new plumbing and an office. If you use trade dollars for these items, you may save cash for personal items, or, put cash into a kitchen remodel, dinners or travel. But, wait. In a barter exchange with 600 members, chances are, you will find a member who can offer these services, too. You’re not waiting for a bank to approve a loan. You’re not waiting for hand-outs and internet funds. With a barter exchange, you can arrive in town, ready to open shop.

For Example, take IBE Barter Exchange Member, Traci Carroll, Licensed Massage Therapist and owner of Healing Arts & Wellness in Sarasota, FL. “I’m relatively new here, and it’s been very useful and instrumental to me in growing my business. It basically connected me with a whole clientele who wouldn’t find me otherwise. It’s generating new business for me through the barter system. When (members) experience what I do and how I can help them, they refer people to me, who aren’t in the barter system. So, it provides opportunities for cash business. Barter has increased my business, both in barter and cash.”

When the small business grows, the barter exchange grows, by accepting multiple businesses in the same field. You may need carpeting for your new business. A barter exchange may include multiple carpeting reps. In the real marketplace, people like choice. Shoppers look, compare, and then buy. In Sarasota, a barter exchange serves as a mini-marketplace as well as a Business Networking Group. You can pick and choose from a number of carpeting companies. Additionally, if your business aligns with the same industry as the carpeting rep members, you may enjoy a stream of constant referrals. Equally, your customers may become the carpeting rep customers.

Sarasota Business Networking Groups can help generate great referrals

Small business owners in Sarasota Florida have alternatives in managing their business in today’s pandemic economic climate. Bartering offers start-ups and small business owner’s opportunity to keep the cash flowing. New business can thrive using the benefits of barter: a sales team, a network of professionals, a referral network and an opportunity to expand markets.
With hundreds of cardholders locally and over 500,000 businesses through our network, IBE Barter Exchange in Sarasota is helping local businesses increase sales, build customer loyalty and tap into new markets while conserving cash — All by bartering goods and services within the IBE membership network.
To learn more, give us a call today: Phone: (941) 955-6100

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